Volete creare una mini-Amazon.com per vendere prodotti e servizi?

Si può fare: Amazon mette a disposizione il suo software e le sue infrastrutture:

" Through MerchantsAtAmazon.com, Gap, Nordstrom Inc. and other retailers post their products at Amazon's site. Retailers' computers link with Amazon's to keep track of inventory and sales. Amazon handles billing and gets a commission or fee, while the retailer ships the product. The company's apparel store, its fastest-growing by items sold, uses this approach.



With the other program, Merchant.com, Amazon builds and maintains a branded site for retailers. Amazon sometimes handles the shipping of items as well. Target, Borders Group Inc. and the National Basketball Association are among customers.



It's not the only way Amazon makes money off its technology. Small businesses and individuals also can post items for sale or auction on Amazon's site — in exchange for a fee or sales commission."

Nell'ultimo trimestre il 19% delle vendite su Amazon.com sono state vendite di terze parti, e secondo delle proiezioni questa quota potrebbe salire fino al 33% entro la fine del prossimo anno.



Link: articolo su Yahoo! News.